PPWR · Regulation (EU) 2025/40

The PPWR for reusable transport packaging, from A to Z.

  1. 22 Jan2025
  2. 11 Feb2025
  3. 25 Feb2026
  4. Jun2026
  5. 12 Aug2026
  6. 12 Aug2026
  7. 12 Feb2027
  8. 30 Jun2027
  9. 1 Jan2028
  10. 12 Feb2029
  11. 1 Jan2030
  12. 30 Jun2031
  13. Feb2032
  14. 1 Jan2034
  15. 1 Jan2040

What is the PPWR?

It is a regulation
The user carries the target
40% and 100% from 2030
Reusable means a system too
Prove it, don’t promise it
Not everything is settled

The targets for transport packaging

From 1 January 2030, or 18 months after the official calculation method if that comes later (Art. 30(4)).

100%

Transport between your own sites, or those of linked and partner enterprises, within the EU

100%

Delivery to another business in the same EU country. For Dutch B2B deliveries that is everything

40%

All other use within the EU, summed across all packaging formats

70%

An aim: a best-efforts duty, not a hard requirement

Who has to do what.

User

Anyone who uses crates, pallets, boxes, trays or pails to transport products within the EU.

Manufacturer

Whoever makes the packaging, or has it made under their own name, brand or design. A client with its logo on the crates is therefore a manufacturer.

Producer

Whoever first makes the packaging available in a country, reusable transport packaging included.

System operator

Whoever runs a re-use system: a pool, a rental company, or the company itself in its own closed loop.

Which packaging counts towards the targets

Pallets · Foldable plastic boxes · Boxes · Trays · Plastic crates · IBCs · Pails · Drums · Canisters · Pallet wrap and straps

Roll containers, Danish trolleys and dollies are not on that list. Whether they count towards the reuse targets has not been decided. The crates, trays, pails and pallets that ride on them do count. For the Dutch packaging fee, a roll container already counts as packaging: an exempt "logistics aid".

What you must be able to show.

EU declaration of conformity
Who: Manufacturer · Keep: 10 years · Art. 39, Annex VIII
Technical documentation
Who: Manufacturer · Keep: 10 years · hand over within 10 days · Arts. 15, 26(2), Annex VII
Proof of the re-use system
Who: User · Keep: ongoing · Art. 27, Annex VI
Suppliers and customers
Who: Everyone in the chain · Keep: 10 years · Art. 22
Annual reuse report
Who: User · Keep: first on 2030, by 30 June 2031 · Arts. 30–31

What an inspector can ask for.

What
Technical documentation and declaration of conformity, digital, within 10 days
Who supplied your packaging and whom you supplied
Proof of taking part in a re-use system, reconditioning and returns to collection points
The annual report and the calculation behind it (from the 2030 figures)
The producer’s registration number
A working QR code or data carrier (once Art. 12(2) applies)

What a re-use system must have

  • Clear governance: the roles, the ownership and any transfer of ownership
  • A system operator that checks the reuse works properly
  • Rules every participant accepts: allowed types, use, reconditioning, collection, storage, filling and loading
  • An incentive to bring units back: a deposit, rental with a loss charge, or an exchange rule
  • Reconditioning before reuse: inspect, remove broken parts, wash, repair, check (Part B)
  • Reporting rules: rotations per category, rejects, return rate, units added and retired
  • In a closed loop: reverse logistics, and collection points approved by the operator
  • Arrangements for producer responsibility for units that become waste

What Meshwire does, and what it doesn’t.

Rotations per unit
Returns and losses
Added and retired
Flows split
Suppliers and customers, 10 years
The report

What no tracker does for you

  • Count single-use packaging: that comes from your purchasing or ERP data.
  • Make packaging reusable: that is a design question (Art. 11).
  • Replace a re-use system: rules, incentives and reconditioning are agreed, not tracked.
  • Draw up or sign the declaration of conformity: that is the manufacturer’s job.

What is still open.

  • The minimum number of rotations for reusable packaging: by 12 February 2027 (Art. 11(2)).
  • The calculation method for the targets, including what an "equivalent unit" is: by 30 June 2027 (Art. 30(3)).
  • The "reusable" label and QR code: were due by 12 August 2026 (Art. 12(6)).
  • The format of the producer register: overdue since 12 February 2026 (Art. 44(14)).
  • The Dutch penalty rules: by 12 February 2027 (Art. 68).
  • Whether roll containers, Danish trolleys and dollies fall under the Art. 29 targets.
  • Whether moving crates carrying private household goods are covered.

Start measuring.

Whoever records rotations, returns and losses per unit today will have years of figures by 2030.

A question about the PPWR?

Karlos knows the regulation, the timeline and the official sources — and links you on.